If you’ve always dreamt of having your very own line of beauty products, advances in technology allows even the smallest of businesses to create their own unique branding and have top quality chemical-free products inserted by an OEM. This enables you to by-pass the lengthy and very costly process of developing these products and waiting to receive FDA approval, which is compulsory before you can sell your products in the marketplace. The cost of the research and development alone would be staggering, making the process impossible for the small business owner, and in this article, we will show you how you can create your own exclusive brand of top-rated beauty and skin-care products in a cost-effective way.
Sourcing a Manufacturer
If you search online for a company that offers soap production (known as รับผลิตสบู่ in Thai), along with many other products, you can select your range from a long list of products that would include all of the following:
- Skin whitening creams
- Acne creams
- Body scrubs
- Facial masks & peels
All of the above products would have a range of essences, with natural fruits and other organic ingredients, giving your customers a wide variety of choices when it comes to product selection.
Stick to Organic Products
You may have already noticed the trend to use organic skin-care and beauty products, and as time goes by, more and more women will prefer to use organic products. By specifying that all of your products are free from harmful chemicals and toxins, you are reaching the people who are specifically looking for natural solutions.
Choosing your Product Line
If you book a tour of the factory, you can watch how the products are made and choose the ones to include in your unique collection, and every product on the list is tried and tested and is ready for sale, with full FDA approval. Shampoos, for example, might come in up to 10 different types, each using its own selection of natural ingredients like coconut, apple and strawberry. You could start with a baseline of perhaps 7 or 8 products and over a period of time, build up your collection by adding a new item every now and then, and with an OEM partner, you simply order what you need and supply them with your own packaging.
Designing your Packaging
A critical component to your products, the packaging will be your unique design and by creating your very own brand, you have all the prestige that comes with such a thing. The product manufacturer might also offer this service; or at least they would know of local packaging specialists with whom they have a close working relationship.
Once you have made your product choices, a set of samples (in your packaging) would be sent to your office for your approval, and once they get the green light, production can begin. This is the final step of the process and whether you decide to sell in a traditional bricks and mortar retail outlet or set up an e-commerce website, your business is ready to go once your products have arrived.